You Told Us .... We Listened
Publicity
Driving for Work Campaign
You told us… Before we ran our Driving for Work Campaign in April 2008; we carried out a phone survey to 100 businesses in Lancashire. We asked them if they were aware of the new Corporate Manslaughter Law coming into force and if they were aware of their employers having policies in place to keep them safe on the roads.
We listened to you… Only 35% of respondents had received any driver training at work, 60% were not aware of any policies being in place at work and only 32% were aware that work-related road deaths were to be included in the new Laws. So we ran a big campaign across Lancashire through postcard distribution, press releases, radio interviews and articles in publications such as Vision, to raise awareness of the new law and promote our Driving for Work services and driver training.
RoadLife – Have your say
You told us… We give you the opportunity to tell us what you think about Roadlife and if you have any suggestions for future articles on the ‘Have Your Say’ page. Many people said they would like to hear more about how to help Learner Drivers and preparing for the test.
We listened to you… We published an article in 2007’s edition about our innovative interactive resource ‘Perfect Partner’, for Learner drivers and anyone who accompanies them.
SAC Mystery Shopper Report – SAC Leaflet
You told us… A mystery shopper attended a Speed Awareness Course in November 2007. He reported that one point that arose from a number of participants, concerned the tone of the material and instructions received prior to the course. He suggested some of the language was a quite aggressive and left clients feeling “frightened” at the prospect of attending.
We listened to you… we have re-written and re-designed the Speed Awareness Course leaflet which clients receive prior to attending the course. It has been designed to be made welcoming and written to be easier to read and understand the aims of the course.
BBC Radio Lancashire Partnership
You told us… In the Life in Lancashire – Wave 15 survey, 36% of respondents told us they would prefer to find out about road safety information via Radio and Leaflets.
We listened to you… We have formed a strong partnership with BBC Radio Lancashire to run alongside our continuing work with the media. We have also recently supported Radio Lancs in developing a series of 15 second bulletins, covering a variety of road safety issues to play after each traffic and travel update on the station.
Education
Journeys
You told us… In the Life in Lancashire – Wave 15 survey, respondents identified that part of the Road Safety Group’s ethos is that road safety should be part of a child’s education and part of the curriculum.
So… the group launched a school resource called ‘Journeys’. It is a toolkit to assist the implementation of road safety services into the school community.
Mosque Marshalling Scheme
You told us… Local forums in the Burnley area raised community concerns about the safety of children travelling to and from Mosques. The teachers in the mosques have also asked for teaching resources to use during learning sessions with the children, to reinforce the practical learning given on the road.
We listened to you… We have produced a bespoke training package to train marshals to guide children safely across the road, at the safest places whilst reinforcing key road safety messages. We have also devised a risk assessment and recording process. This records the number of children participating so that usage rates, incidents and effectiveness can be monitored.
Powered Training
Client support on Driver Training Courses
You told us… About various disabilities which could prevent you from attending one of our practical Driver Training Courses.
We listened to you… Induction loops/signers are available for hearing impaired clients. Driving instructors can offer specially adapted vehicles, or, by arrangement, disabled clients can use their own vehicles. For Driver Improvement Courses, clients can be collected from their home address. This is especially helpful for elderly clients who drive in limited environments.
Comments & Compliments
Publicity
MTD Newsletter
“Thanks again for another good newsletter. Not only did I read it, but I also used some ideas from it and put them into our documents for our fleet customers.”
Peter Mason, Principal Risk Consultant, AIG UK Limited
Daily Journey Info Booklet
“The Daily Journey is great. Both Tanja and I are really impressed, it will be extremely useful for us. We've already given a copy to our colleague in Merseyside who wants to pass it on to MerseyTravel as an example of good practice. We will send it to our key contacts in Brussels including people in the UK permanent representation, MEPs and the Commission.
Anne O'Mahony, Head of Office, Lancashire Brussels Office
Road Safety Exhibition
“I am writing to thank you for your kind assistance in providing a lunch time stand/display at our recent Environment Week at the college. It was very well received by our students and contributed immensely to the overall success of the week.”
John Leslie, Cardinal Newman College
RoadLife
“Thanks so much for sending me a copy of the Roadlife magazine. What a comprehensive magazine! It is full of great information from cover to cover. You and your team have done an excellent job.”
Mavis Johnson, Canadian Traffic Safety Institute
“Many thanks for sending the new Roadlife through - it's fabulous! Please can I have a few boxes of the magazine to distribute around the county on the BBC bus and at the BBC open centre in Blackburn?”
Ben Thompson, Assistant Editor BBC Radio Lancashire
“Your magazine is most worthwhile as it raises the standing of road safety in our consciences and the awareness of these issues generally in an informal way.”
John, Southport
Website
“I have consulted your website on a number of transport issues and have always found it informative and best of all, accessible! Well done on a good website layout design - keep up the good work.”
Ian Watson, Preston
Education
Right Start
“Great scheme – simple to use, child friendly, great pictorial resources.”
St Joseph’s Catholic Primary School, Lancaster
Children’s Activity Books
“Just to say a huge thank you. I received the desired amount of activity booklets that I requested for an after-school club. The booklets are fantastic; I will be giving them out to the children today. I know that they are really going to enjoy them!”
Lynsey Gardner, Morecambe
Powered Training
RiDE
Both the theory and practical were useful in brushing up knowledge and highlighting bad habits and shortcuts picked up over the years.”
Garry Yates, RiDE Trainee
“C.O.A.S.T. – good, useful tip for good observation, time to react and keep you safe.”
Ian Marginson, RiDE Trainee
Free Rider Assessment
"The assessor was excellent, his professionalism and polite manner made the whole experience less daunting, and actually quite enjoyable. The training is exactly what I was hoping it would be, and am sure will lead to a safer and more enjoyable riding experience."
Mark, Preston
Speed Awareness Course
“The course was an absolute revelation. Professionally presented and extremely well organised, and its content was so appropriate and beneficial. The classroom and practical sessions were a perfect balance.”
Joe, Speed Awareness Client
“After being in the negative situation of being "caught on camera" and making the assumption that I would be in for a "good telling off" on yesterday's course - how wrong could I be. I found the course informative and very interesting.
Gareth, Speed Awareness Client
“Thanks for an excellent course, good delivery and content and open discussion. It was easy to follow with some humour injected – well done – I would recommend this to anyone.”
Nick, Speed Awareness Client
“Without the leadership, tenacity and professionalism of Neil Cunliffe and his team from the Environment Directorate, much of the work in relation to developing the new national speed awareness scheme course, would not of been achieved within the strict time limits set by the Association of Chief Police Officers. ”
Chief Constable of North Wales Police
Sharing Best Practice
“We found the visit most helpful for the police and the unitary authority sharing our project. Your staff were enthusiastic and offered assistance with materials and support. The lessons we learnt were invaluable. I would have no hesitation recommending other authorities to seek your assistance.”
Peter Chapman, Kent and Medway Authorities
“I would like to thank you on behalf of the Ministry of Education and Culture in Cyprus for Neil Cunliffe & Clare Farrer’s significant contributions to the design and implementation of the seminars they attended in Cyprus. They engaged the participants and prompted them to talk and reflect on their opinions towards road safety.”
General Director, Ministry of Education & Culture, Cyprus
Drive On
“Being able to test my ability to drive after being off the road for 2 ½ years, in a safe and very supportive environment was just what I needed. Availability of a dual control car meant I felt safe for myself and other road users. I feel like it is worth getting a car and slowly returning to driving.”
Drive On Client
Driver Improvement Course
“I was involved in an accident and was referred for the Driver Improvement scheme. The course was so valuable and I learnt such a lot. My instructor was fantastic as I had completely lost my nerve on the motorway and he got me driving safely on them again.”
Driver Improvement Client, Bury
