BBC Radio Lancs tuned in to casualty reduction
A new collabration in Lancashire this week has signalled a boost for road safety in the county.
BBC Radio Lancashire has signed up to Lancashire County Council Road Safety Group’s Together We Can Make The Difference strategy to show its commitment to help reduce road casualties.
As part of a 12 month campaign, the station will help inform individuals and organisations how they can contribute to reducing road casualties in Lancashire.
A wide range of information will be provided to all types of road users, from safety tips and new legislation to road safety services and road casualty statistics.
Information about the Road Safety Group will be made available via the BBC Lancashire website.
The campaign will also encourage companies, community agencies, groups and
individuals to commit to its core aims and set their own objectives.
Neil Cunliffe, Road Safety Group Manager, said:
“Make the Difference recognises that education of all road users, be they motorists, passengers, pedestrians, cyclists or horse riders, is fundamental to improving road safety.
“Everyone uses the roads in one way or another, and so we all have a part to play in Making the Difference.”
Ben Thomson, Assistant Editor at BBC Radio Lancashire, added:
“Make the Difference is a great opportunity for us to raise awareness of road safety issues.
“Over the next 12 months we will work with the Road Safety Group to ensure everyone in Lancashire gets the information they need to make our roads safer.”
The Road Safety Group provides education and training for all road users across Lancashire and works to publicise road safety campaigns across the county.
To find out more about the Make the Difference strategy, click here.
Click here for road safety advice in Blackburn
with Darwen or Blackpool
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